LOU & GREY

In 2014 Ann Taylor Loft launched Lou & Grey, the free-spirited activewear brand for a new generation. To highlight the brands unique point of view, we created an editorial shopping experience that includes a shoppable lookbook and a curated feature section. Staying true to the sophisticated, minimal Lou & Grey brand, I designed the shop section and landing page of the of the Lou & Grey site.

WWW.LOUANDGREY.COM

Lout&Grey_Mock-Up_HomepageFullLout&Grey_Mock-Up_HomepageFull
Lout&Grey_Mock-Up_PDPLout&Grey_Mock-Up_PDP
Lout&Grey_Mock-Up_LookbookLout&Grey_Mock-Up_Lookbook
Lout&Grey_Mock-Up_AnimationLout&Grey_Mock-Up_Animation
Lout&Grey_Mock-Up_CategoryListingLout&Grey_Mock-Up_CategoryListing
Lout&Grey_Mock-Up_FeatureLout&Grey_Mock-Up_Feature

CREDITS

My Role: Web Design, Graphic Design

Agency: Sweden Unlimited

Art Director: Richard Agerbeek, Leja & Alex Kress
Project Manager: Ashley Woeber
UX: Tommy Lucas
Strategy: Bob Maynard

LOUANDGREY.COM